Lighthouse vs Google Beam vs Merlio: Which Custom Packaging Services tool is Best in 2025?

All these tools Lighthouse , Google Beam , Merlio offer flexible pricing models suitable for Direct-to-Consumer (DTC) Brands, B2B Retailers, Small to Medium Enterprises (SMEs), Large Enterprises, Subscription Box Companies, Health & Beauty Brands, Food & Beverage Companies, Furniture & Home Goods Brands seeking AI-powered solutions to enhance their Custom Packaging Services efforts.

Lighthouse

Starting from
custom

Google Beam

Starting from
custom

Merlio

Starting from
$9.99/month

These AI tools are among the best Custom Packaging Services tools available in 2026. For Direct-to-Consumer (DTC) Brands, B2B Retailers, Small to Medium Enterprises (SMEs), Large Enterprises, Subscription Box Companies, Health & Beauty Brands, Food & Beverage Companies, Furniture & Home Goods Brands, tools like Lighthouse , Google Beam , Merlio help streamline the Custom Packaging Services process by offering AI-powered features.

What is Lighthouse?

Lighthouse, founded in 2012 in London, UK, is a transformative AI-driven hospitality revenue platform that empowers hotels and short-term rentals to maximize revenue through real-time data and AI-powered personalization. Following its $370 million Series C funding in November 2024 and acquisition of The Hotels Network in April 2025, Lighthouse serves over 70,000 hotels across 185 countries, including brands like Minor Hotels and Preferred Hotels. Its real-time data solutions for hotels process 1.7 billion daily rate updates, delivering a 32% uplift in direct bookings via AI tools like KITT and Superpilot. Trusted by hospitality leaders, Lighthouse streamlines pricing, marketing, and distribution for unmatched growth.

What is Google Beam?

Google Beam, formerly known as Project Starline, is an AI-powered 3D video communication platform developed by Google, designed to revolutionize remote collaboration for enterprises. Announced at Google I/O 2025, Beam transforms standard 2D video streams into immersive, lifelike 3D renderings using a six-camera array, light field display, and advanced AI volumetric video models. This technology enables natural eye contact, gesture recognition, and non-verbal cues, mimicking in-person interactions without requiring headsets. Integrated with Google Meet and Zoom, Beam offers real-time speech translation, preserving voice tone and expressions.

What is Merlio?

Merlio is an all-in-one AI platform designed to enhance digital experiences by providing access to advanced AI tools under a single subscription. It integrates top-tier models like GPT-4, Claude 3, DALL-E, OpenAI, Stability.ai, Gemini, and Mistral, offering features such as AI-driven conversation models, high-quality image enhancement, video generation, and custom content creation. Aimed at marketers, content creators, businesses, and individuals, Merlio streamlines workflows with tools for text correction, SEO-optimized content, email drafting, and professional-grade image editing. Its user-friendly dashboard, customizable AI solutions, and affordable pricing make it a cost-effective alternative to multiple AI subscriptions.

Lighthouse
(4.6/5)
  • Accuracy and Reliability:
    4.7
  • Cost-Efficiency:
    4.6
  • Customization and Flexibility:
    4.8
  • Data Privacy and Security:
    4.7
  • Ease of Use:
    4.5
  • Functionality and Features:
    4.4
  • Integration Capabilities:
    4.6
  • Performance and Speed:
    4.3
  • Support and Resources:
    4.8
Google Beam
  • No ratings found!
Merlio
  • No ratings found!
Lighthouse
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Google Beam
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Merlio
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Lighthouse

Pros

32% uplift in direct bookings.

1.7 billion daily rate updates.

Seamless 100+ booking engine integrations.

100-second support response time.

Trusted by 70

000+ hotels.

Cons

High costs for smaller properties.

Learning curve for complex features.

Minor OTA data discrepancies.

Occasional delays with large datasets.

Not Enough Data!
Not Enough Data!

If you're looking for other Custom Packaging Services tools for Direct-to-Consumer (DTC) Brands, B2B Retailers, Small to Medium Enterprises (SMEs), Large Enterprises, Subscription Box Companies, Health & Beauty Brands, Food & Beverage Companies, Furniture & Home Goods Brands, you can also explore Flowspace, which are highly rated in 2025.

Lighthouse
  • Lighthouse
  • London, UK
Google Beam
  • Google
  • New York
Merlio
  • Not Data Available!